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  • Home
  • Our Practice
  • Our Services
    • Privacy Notice
  • Patient Forms
  • Promotions
  • Frames
  • Eye Care Articles
  • Visual Delights
  • Supplements
  • New Contacts
  • Energy Medicine
  • Routine vs. Medical
  • Location
  • Patient Forms
  • Order Contacts Online
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Pauline Weichler, OD

  • One of my greatest  satisfactions is when patients are happy with how well they see with their new eyewear or contacts, and how well their eyes feel after being treated. I also enjoy helping pick out frames.
  •  I grew up in South Dakota, graduating from the University of South Dakota, and then receiving my doctorate from Pacific University College of Optometry in Oregon. Between the two degrees I taught middle school science and math. I gained ten years of experience working at a clinic with several ophthalmologists. I have more respect for business owners after starting Eye Works, Inc., in 2002.  In 2019 we relocated to the freshly remodeled Freed's space at 3645 Sturgis Road Suite 500 and changed the name to Ideal Eyes.  
  •  After hours my pugs and Australian Shepherd keep me company.  (One of the pugs in the picture is in the pouch!)  You may get to meet one or more of them in the office.  I enjoy nature and crafts. I also have an interest in "energy medicine" which uses stretching, acupressure points, etc. to improve health.  

        Ideal Eyes Staff

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More coming soon... 


Melanie may be greeting you at the front desk to update your information.  She may sound familiar as she also calls in her cheery voice to remind you of your appointment.  She has business and medical receptionist experience, and an interest in family activities and healing.
Serena also works at the front desk and takes care of the billing. She is the most knowledgeable about insurance. 

​Facilities

We are located in the recently remodeled mall that used to be Freed's Furnishings on Sturgis Road.  It's easy access and parking right off the road.  Inside is an open floor plan with a children's activity area, space for frames, special testing room, secure records room, and contact lens care desk.
Our facilities are handicap accessible.  ​
Contact Us                                                                                                                                                   
3645 Sturgis Road
​Suite 500
Rapid City, SD 57702
Phone: 605-718-7550
   Office Hours
Monday           closed
Tuesday           9AM - 5PM
Wednesday    9AM - 5PM
Thursday         9AM - 5PM 
Friday               9AM - 5PM
 Saturday  9AM - 1PM by appointment
Sunday             closed            ​

​Notice of Privacy Practices
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